Maker of the Month | Peacock + Co
There's something really special happening in Long Beach at the cross streets of Linden Ave + E 1st St. There's about a 2-3 block radius of ridiculously cool, innovative + effortlessly minimal shops, you would swear you just discovered one of the great secrets of Southern California. This is where I found Octobers amazingly talented Maker of the Month...
Peacock + Co is one big happy celebration of modern plants + I can't tell you how thankful I am to have found them! Owner, Stephanie, is the sweetest being + has an incredible eye for lush modern houseplants that are easy to care for + look great in any window. *This shop also happens to be right around the corner from 6th + Detroit, last month's MM! *
The shop features plants, ceramics by local artists, + also shares the space with my now fave Long Beach clothing shop, Anneise.
I found Peacock + Co long ago through Instagram + that weekend I dragged the hubs down to the East Village to visit this shop. I didn't want to leave! Seriously, my husband left me there so I could take in all the goodness that was happening. I've been to plant stores before, even "cool" ones over in Venice or Oakland but, there's something truly unique to Peacock + Co.
Stephanie creates an atmosphere of simplicity, refined organic modernism, + innovative new ways of seeing plants. I love her aesthetic + approach to beauty. If you read my MM from last month with 6th + Detroit you'll know that they've collaborated to bring all their amazing finds together in the form of a rental company, I couldn't be more happy + excited to see all their successes!
I met up with Stephanie at her shop last week to take photos for the feature. I am so honored to be able to view her shop through my lens. It's a magical little corner + I am so grateful to share it with you all. Check out the full feature + gallery below!
Meet the Maker | Peacock + Co
F + K | What's your story + how did you found Peacock + Co?
Stephanie | Peacock + Co evolved from my old event business Peacock Social. I was doing events, primarily dj-ing weddings. I marketed my business as a Boutique Dj service with minimal equipment + a set-up that pretty much looks like my shop now! It makes me laugh a little now when I hear how ridiculous that sounds. It dawned on me one day while doing a wedding show; I had a lot of people drawn to my booth but, no one really understood what I did. I didn’t get any new business from that show but, people loved my booth… How could I translate this into my brand? As I broke down my set-up that day I decided that I was going have Styling + Design as a primary focus for my brand.
Shortly after, in 2013 I started working with Kimberly Latham (Owner, Anneise) who is now my Shop Partner + close friend. Kimberly had a clothing store + managed it all so gracefully. She inspired me to work toward my lifelong dream of opening a Home Decor shop. I started collecting objects, teaching myself macrame + that’s when Peacock + Co was born. I worked on building a collection for an online shop but, after a successful pop-up at Anneise, Kimberly asked if I wanted to join her shop. So, a storefront actually came first for me. My business continued to grow when I discovered my love for plants + now Peacock & Co is a full blown plant shop!
F + K | What drew you to owning a store front?
Stephanie | The human interaction, hands down. Being a part of our customer’s shopping experience is important to me. We take pride in being Owner operated. I also absolutely love merchandising + creating a fresh space daily.
F + K | What all does Peacock + Co offer?
Stephanie | Plants, ceramics, botanical wares, kindness + hopefully inspiration.
F + K | How did you come up with the name?
Stephanie | People always assume that I love Peacocks but, the initial name idea was more symbolic than anything. I actually always contemplate a name change but, the thought of a rebrand gives me heart palpitations. I have grown to love the name now that the meaning is mostly in the memories. It is officially here to stay.
F + K | How does your location inspire you?
Stephanie | The evolution of our shop space. The love, time + attention that Kimberly + I have put into designing the space definitely inspires me. I also love our neighborhood. It has grown so much + I love that people are now seeing the beauty + potential of Downtown Long Beach.
F + K | What did you do before Peacock + Co?
Stephanie | I was a Manager for Barnes & Noble for a good chunk of my life. I learned so much + met the best people. I apply so much of the knowledge I gained from being a Manager to what I do now.
F + K | What’s your favorite piece in the shop right now?
That would have to be the Plant Hanger that Michelle Qazi (Owner of 6th & Detroit) + I created together for our West Elm pop-up. It’s a beautiful piece + it was fun working with Michelle on it. I love her!
F + K | Where has some of your work been featured?
Stephanie | OC Weekly which was cool! You can also find a large selection of our plants at one of our local stockists The Clubhouse at Howl. We have done pop-up shows at West Elm, Urban Outfitters, + Lord Windsor Roasters. Event Styling + Greenery Installations for Spontanea Dinner + 6th & Detroit.
F + K | Any special events/pop ups/collaborations coming up?
Stephanie | I am currently working on a project for Palos Verdes School Gardens + we are gearing up for the Holiday season.
F + K | How do you define beauty?
Stephanie | The ability to be vulnerable + humble is a beautiful thing.
F + K | What’s one piece of advice you’d give to female entrepreneurs?
Stephanie | Progression happens while you are working hard. Start small, be patient + always have integrity.
F + K | What’s your ideal Sunday morning look like?
Stephanie | Music is a huge part of my life so an ideal Sunday morning would definitely include music + cooking. I love cooking! My other dream job would be to own a salad spot with live music + DJs. I would call it Salad + Jam! (Don’t steal that! Haha!)
F + K | What's next for PEACOCK + CO?
Stephanie | My shop is #1 but, becoming a mobile plant shop in addition to the shop is a dream. Hopefully we can make this happen in 2017. Continuing to grow our wholesale, styling, and rental services is on the list. The list grows daily!
From desert plants to huge shiny Monsteras you are sure to find a plant that fits your space. Peacock + Co is a gem + Long Beach is a better place because of them. Thank you so much to Stephanie, + Kimberly of Anneise, to allow me into their space + share my love of the shop with my readers. It's local shops like this that makes Long Beach the special town that it is : )